Off-the-shelf CRMs make your team work their way. We build the system around how you already sell — your pipeline, your stages, your reporting — so people actually use it instead of fighting it.
Starting build cost for a reporting dashboard or integration
Pipeline, follow-ups and reporting in one system, not five tools
You own the build outright — no per-seat licence fees
Lead scoring and message drafting where it actually earns its keep
Generic CRMs are built for the average business, so they fit no business exactly. You bend your process to match the software, pay per seat for features you never touch, and stitch together exports because nothing quite talks to anything else.
We build the system around the way you already work — your pipeline stages, your lead ownership rules, your reports — so it earns its keep from week one.
Paying per seat for features you never use — every extra user costs more, and most of the tool sits idle.
Your process bent to fit the software — stages that do not match how you actually sell, and fields nobody fills in.
Leads falling through the cracks — no clear owner, no chase, deals going cold because nobody was assigned.
Reporting stitched together by hand — exporting to spreadsheets every month to answer one simple question about the pipeline.
Five tools that do not talk — CRM here, quotes there, messaging somewhere else, nothing joined up.
We build the pipeline, the follow-ups and the reporting around how your business actually works, then connect it to the tools you already use.
Stages that match how you actually sell, from first enquiry to closed and beyond. Move deals through, see what is stuck, and know what is coming.
Every lead has an owner and a next action. Assign by round-robin or territory, with chase reminders so nothing goes cold.
Draft follow-ups, qualify enquiries and score leads with AI over WhatsApp, SMS or email — every message logged against the record.
The numbers you actually check — pipeline value, conversion, source, revenue — live, without exporting anything to a spreadsheet.
Your CRM talks to your website, your quotes, your invoicing and Google Sheets. Data flows once, not five times by hand.
One build, yours to own, with no per-seat licences. We can maintain and extend it, or hand it over — your call.
We start by learning how you sell. If an off-the-shelf CRM would serve you better, we will say so — not build for the sake of it.
How leads come in, how they move, who owns what, and where the current setup fights you. Nothing gets designed until we understand that.
Pipeline stages, fields, ownership rules and the reports you need — agreed on paper before a line of it is built.
We build the CRM, wire in AI messaging and reporting, and connect the tools you already use. You watch it take shape throughout.
Training, documentation and a support period. Then it is yours — keep it as is, or have us keep improving it.
A CRM is project work — you pay for the build, then own the result. Prices depend on scope, and we agree it upfront.
One-off project
One-off project
One-off project
Custom CRM with pipeline management, contact records, activity log, user roles
CRM for 4+ users, lead ownership, pipeline per user, leaderboard, reporting
CRM with AI conversation engine, WhatsApp/SMS via Twilio, lead scoring
End-to-end CRM, AI messaging, automated follow-ups, Google Sheets integration, reporting dashboard
Custom data dashboard pulling from your existing tools, charts and KPIs
Bi-directional sync between CRM/system and Google Sheets for import/export
Ongoing CRM maintenance, user additions, workflow adjustments, feature additions
All prices + VAT. Final scope agreed before we start. Ongoing support and improvements from £149/month if you want them.
Free scoping call — we will map your pipeline and tell you straight whether a custom build is worth it.